Hello - Throughout my 30 years in the technology sector, I've been recognized as a builder and fixer, transforming organizations and growing businesses. I'm curretly applying the same focus, commitment and sense of humor to fixing and re-building my personal strength after breaking my hip in February 2025. During a spectacular trip to Ivalo, Finland, I fell while skiing on a frozen river.
My professional bio is below:
Betsy brings 30 years of experience driving growth and global expansion at large public corporations, startups, and boards. Her distinguished career spans B2B and B2C technology markets, all with the core of scaling businesses and organizational capacity, delivering turnarounds, and leading digital business transformations. Betsy is known for recognizing the business priorities that will truly be difference makers and asking the incisive questions that change the leadership conversation.
As a corporate executive at Microsoft, Betsy was recognized as a big- thinking, strategic, pragmatic leader. She held global P&L management roles, and delivered highly profitable solutions through strategic, digital, and go to market leadership. Betsy led the company’s digital transformation to cloud productivity services through strategic planning and the launch of flagship cloud service, Office 365, to over 40 countries.
Under her leadership, the first generation of Office 365 grew to over $300M in revenue.
During her 18 years at Microsoft, Betsy led corporate strategic initiatives serving the Education sector, ran a $3B enterprise software business unit, transformed the company’s multi-billion- dollar global advertising and media function, and built Carpoint, an automotive e-commerce service. Betsy’s corporate career began at Sprint Corporation, where her roles spanned market research, call center shift supervisor, and product management. She also launched the company’s first generation consumer smart phone. Betsy’s expertise leveraging technology, data and the cloud to improve customer experiences has delivered powerful results throughout her career.
Betsy’s broad operating experience—crafting strategy, creating exceptional services, developing talent, driving growth through organic and M&A strategies, and managing risk—is grounded in a collaborative leadership style, and has equipped her to counsel a wide range of growth businesses. For over five years, she has been an entrepreneur and an Advisor to CEOs in the Retail, Healthcare, and Technology sectors. Betsy served as an Advisor and CMO for JUJA Active, an early stage retail start-up, where she led the e- commerce business. Betsy also served on the Advisory Board of Vyopta, a venture-backed company in the unified communications sector. During her two-year term, the company expanded its product and partner ecosystem, and raised additional funding to fuel growth.
Betsy believes technology empowers people and organizations to achieve new levels of potential. Through service and leadership on three Not-for-Profit boards, she has gained significant board experience. As President, Board of Trustees for Epiphany School, Betsy led strategic planning, risk management, and governance during the pandemic. She also served for 3 years as Board Treasurer of IPPA, leading the global association’s financial turnaround, growth and succession plans. Since 2012, Betsy has served as member of the Trustees Council of Penn Women at the University of Pennsylvania.
Betsy holds an MBA from Harvard Business School, and dual BA/BS degrees in Economics from the Wharton School and the University of Pennsylvania. She is also an active member of the International Women’s Forum (IWF), and has enjoyed serving as a mentor in the IWF Fellows Program.
